Kendall Jenner Makes How Much For Posts On Instagram?
Top models like Kendall and Gigi and their dear pal Cara Delevingne usually bring in anywhere between $125,000 to $300,000 for a single post on any of their social media sites, D’Marie Archive founder Frank Spadafora told CR Fashion Book.
Speaking of the model trio — Kendall, Cara and Gigi — Frank revealed, “(They) are currently valued between $125,000 and $300,000 for a single post across their portfolio. If you want to reach a model’s audience, you’re going to have to pay a hefty additional fee for that.”
According to the report, next tier models like Miranda Kerr, Karlie Kloss and Behati Prinsloo can also earn anywhere between $25,000 to $50,000 for a single post across Twitter, Facebook or Instagram.
Micki Schneider, a senior booker at famed model agency Wilhelmina Models, agrees that social media plays a big part. The company encourages their models to be as active as possible.
“The most valuable reason for a model to be on social media is definitely a combination of monetizing her image and using the platform to develop and build a digital brand for themselves,” Micki revealed. “The more followers a model has, the more they can be appealing to certain clients. And we encourage the girls and are very mindful, as they create their own brands and become more mainstream, to be as authentic as possible.”